Filed under Multimedia

3 Essential Components of Effective Storytelling

3 Essential Components of Effective Storytelling

By Kara Frost Storytelling is a crucial way to connect with your nonprofit audience. Compiling a good visual story is almost a surefire way to empower your audience to respond to a call to action; but first, your story needs to be compelling! Caryn Stein, Vice President of Communications and Content at Network for Good lists three … Continue reading

State of the Sector: 3 takeaways from the 2015 M+R Benchmark Study

Each year consulting firm M+R Strategic Services conducts a nonprofit study to identify industry standards for online fundraising, advocacy, and list building. The 2015 M+R Benchmarks Study, conducted in collaboration with the Nonprofit Technology Network (NTEN), analyzed social media practices, website giving, and email fundraising practices from 84 nonprofits. Participating nonprofits were examined on eight categories: … Continue reading