State of the Sector: 3 takeaways from the 2015 M+R Benchmark Study

Each year consulting firm M+R Strategic Services conducts a nonprofit study to identify industry standards for online fundraising, advocacy, and list building. The 2015 M+R Benchmarks Study, conducted in collaboration with the Nonprofit Technology Network (NTEN), analyzed social media practices, website giving, and email fundraising practices from 84 nonprofits. Participating nonprofits were examined on eight categories: … Continue reading

What’s a BRIDGE Number and Why Should You Care?

What’s a BRIDGE Number and Why Should You Care?

Similar to the way a car’s VIN number reveals its history, so too could a nonprofit organization’s BRIDGE number. Launched on February 4, the BRIDGE Registry now has a search feature to find your nonprofit’s unique number. By combining the databases from the Foundation Center, GlobalGiving, GuideStar, and TechSoup, the Basic Registry of Identified Global Entities … Continue reading

Useful Twitter Features for Nonprofits

Personally, Twitter is not my favorite social media platform. I find it annoying to use, and read through every day. But, turns out, I might be the only one that feels this way. Twitter has nearly 307 million active users, and 66 million of those users are in the United States. Twitter also came out … Continue reading

How YouTube is Transforming Fundraising

How YouTube is Transforming Fundraising

By: Alex Westlund Ever wonder how much time users spend on YouTube? According to the Youtube Creator Blog, YouTube has over a billion users who watch hundreds of millions of hours of video on YouTube. So, what does this mean for nonprofit organizations? With so many users spending such a large amount of time streaming videos on … Continue reading

4 Steps to Mastering YOUR Organizations Social Media

4 Steps to Mastering YOUR Organizations Social Media

By Samantha Tokarczyk Have you logged into social media today? Our current society thrives on communication through technology, especially with the innovative capabilities of staying connected through social media. Our presence on social media has become a natural part of our daily routine. Many nonprofits are establishing a presence on social media, while others are … Continue reading

Making Your Way Into Twitter Moments

Making Your Way Into Twitter Moments

It is easy to get lost amongst the trending stories found everyday on our Twitter feed. It becomes hard to keep up with every top story that surfaces the web due to the clutter of Twitter accounts and causes actively tweeting each and everyday. It is easier for an individual as a reader to scroll … Continue reading

3 Ways to Grasp the Best Volunteers

3 Ways to Grasp the Best Volunteers

We’ve all been there. Getting the right volunteers is rough, but by using the 3 R’s there is a formula that won’t fail your organization. Over 60 million people spend an average of 52 hours a year volunteering their time with nonprofit organizations. There are so many organizations worldwide and most agree that volunteers are … Continue reading

5 Ways to Rule the Next #GivingTuesday

5 Ways to Rule the Next #GivingTuesday

                    Arlinda Fasliu is a Sophomore at the University of Iowa. She is an Albanian American that has always been drawn to community service and dreams of working in a non-profit or government organization that deals with human rights. Fun fact: Mother Teresa was Albanian. Arlinda wishes she would of … Continue reading

Snapchat: Taking over the Nonprofit World

Snapchat: Taking over the Nonprofit World

In today’s day and age, Snapchat is a way for people to stay constantly engaged in their friends lives.  Whether you are on vacation, out with friends, or promoting a business, this social medium allows you to instantly post a temporary picture, often adding the location of where you are with a short statement. This being … Continue reading

A Gender Lens For Giving

A Gender Lens For Giving

By Brittany Stinocher ATTENTION: Wake Up Call 101 In a world where the female population is 49.6%, studies have found that women are more likely to donate to non-profits and donate more money than men stated The Chronicle Of Philanthropy.  Based on data, wouldn’t it make sense to focus fundraising efforts on women and why they … Continue reading